Waterloo destination marketing through TikTok

Waterloo destination marketing through TikTok

09/11/2022

//

Uncategorized

At WeAreWaterloo, we’re always looking for new ways to promote Waterloo’s unique selection of restaurants, bars and cultural institutions.

As the world’s fastest-growing social media company, TikTok has become an essential part of the BID’s destination marketing strategy. Having only launched this summer, WeAreWaterloo’s TikTok videos have already been viewed over 75,000 times. It’s hoped this digital exposure will increase place brand awareness and generate footfall for Waterloo businesses.

Authenticity is key to success on TikTok, therefore we’re looking create content featuring the local Waterloo community (see below). If you have ideas for a TikTok video to promote the Waterloo area or would like a video made specifically about your business email Charlie (charlie@wearewaterloo.co.uk).

Check out the latest video from the WeAreWaterloo TikTok account below:

@wearewaterloo We took two locals to their local for breakfast. Get down to the incredible Waterloo Bus Cafe, NOW! £13.80 for four. #fullenglish #waterloo #cheapeats ♬ GASLIGHT – INJI

RELATED ARTICLES

Make the most of Fridays with TfL Off-Peak Friday Fares

20/05/2024

Start the weekend early and save on your travel at the same time – TfL is offering cheaper travel all-day on Fridays with off-peak Friday fares until 31 May 2024. Make the most of Fridays and save money on your travel to explore our diverse range of shops, bars and restaurants! This is the perfect opportunity to soak

Welcoming Bruno to the Team!

16/05/2024

We are excited to welcome Bruno, a dedicated student of Urban and Environmental Planning at LSBU, to the WeAreWaterloo team on a part-time basis after successfully completing his internship with us. From the start of his internship in February, Bruno’s passion for urban development was clear as he enthusiastically tackled his tasks. During his internship,

New Business: Chocolate Dino Company

08/05/2024

Introducing Chocolate Dino Company: A Sweet Escape in the Heart of Waterloo Located at 6 Kennington Rd, London SE1 7BL, Chocolate Dino Company is your new go-to for freshly baked brownies and cookies. Specialising in premium chocolate brownies and giant New York-style cookies made with the finest Belgian chocolate, they promise an indulgent experience with