Consumer Promotion - STAR Card
Tell us about any discounts, special offers or promotions and we will advertise them across our consumer-facing communications

As part of our commitment to BID members to celebrate and promote the diverse and exciting range of businesses Waterloo has to offer, we are responsible for a number of consumer-focused activities. is designed to offer consumers a new way to discover Waterloo and gives businesses in the area a way to reach a wider audience. The site provides a unique opportunity to profile local events, businesses and the people behind them. Listings are free for all BID members.

STAR Card offers

Do you have special discounts or sales promotions that you would like to advertise to fellow BID businesses, local residents and students? As an effective way of building up a loyal following in the area, we can promote any offers you may have to your target audience using our STAR Card, a local rewards scheme in association with South Bank BID. Whether it's a free drink with every meal, discounted tickets or BOGOF deals or loyalty discounts, tell us about your latest offer and we can promote it via the STAR Card newsletter and our social channels. If you would like to order STAR Cards for your team, please contact our Marketing and Communications Manager, Harrie Notton, on