Waterloo is an international visitor destination with a unique independent character and community spirit. We champion the area through creative events and marketing that showcases the best of our ‘off-West End’ home.

From destination marketing that brings visitors to the neighbourhood, to free summer film nights on Lower Marsh, we put Waterloo on the map and make sure there’s always something happening worth turning up for.

We also put our marketing power behind our BID members. Got an event, an offer, or a story worth telling? We can feature you in our newsletter, across our Instagram, LinkedIn and TikTok, or write you up as a spotlight news story on our site. And through the STAR Card local offers scheme, you can reach Waterloo and South Bank workers directly with exclusive discounts.

If you’re a BID member looking to partner with us on an event, or you’d like help promoting your own, we’d love to hear from you. Get in touch via our marketing form or email our Head of Marketing Harrie.